WE are not just any ordinary Soap Company! As Covid-19 cases in the US surge, there’s one consumer product critical to our great national battle to "flatten the curve" or slow the pandemic: soap. Humble, ancient, effective soap. Using our soap will soften hands if you have over sanitized them, they can become dry and cracked. Respiratory viruses — like the novel coronavirus, the flu, and the common cold — can be spread via our hands. If someone is sick, a hand can touch some

Perfume, like fashion, is cyclical. What was in fashion, goes out of fashion and ultimately comes back in again. We can map a decade by the perfumes worn in the same way we can by the clothes that were most popular. Think about it, the ’80s is as synonymous with stinky, syrupy white florals as it is shoulder pads, and the ‘90s were as clean and aquatic when it came to fragrance, as they were grungy in their fashions. The trends are there; it’s exciting to see what comes next